Our Niche
What makes Legacy Critical Marketing stand out?
It’s our niche!
We focus on AEC, technology and related mission critical companies. We help our clients look outside the box and recognize that marketing, especially technology marketing, is dynamic. Our inquisitive approach will aid a cross functional team to identify your pain points and serve you with prioritized solutions. Help us understand your problems and we will enable you to deliver on your objectives.
For example,
How might we improve departmental efficiency by 50%?
How might we deliver a common global brand/message across one, two or 10 offices?
How might we connect you with your decision making peer?
How might we help you transform your stone age processes into an effective state of art tool that can be easily utilized and adapted?
What is a Process Assessment?
“A Process assessment is a systemized, procedural analysis and reporting of key performance indicators (KPIs) that can accurately communicate your current reality, opportunities, and the gaps in between. In short, it’s a trip to the doctor for a check-up on your Process.”
Proactive vs. Reactive Change
Change is a pertinent ingredient of growth because most proactive change is positive. It can be painful, certainly, but PROACTIVE change is almost always positive.
REACTIVE change, in contrast, is far more risky and fraught with potential negative impacts, because by its fundamental nature, it is inherently more volatile.
Either way, they both need to be executed well.
This is where Legacy Critical Marketing comes in!
WIN projects and SAVE time by cutting down unnecessary overhead.
Remember, you can’t close gaps if you have no idea where your gaps are.
Over the years, we have won awards for creating innovative marketing/sales/business development materials, processes for proposal creation, client interviews and consistent global messaging.