Leadership

Chief Executive & Marketing Officer Ms. Barakzai has extensive experience in critical facilities marketing and a proven track record of providing strategic direction for communications, business development, integrated marketing and partnerships, while promoting a unified brand worldwide. Championing the company’s focus to their clients, Palwasha and her team will work with leadership, markets, and employees to amplify your marketing efforts , support growth platforms and help you connect with the right partners to create opportunities and win projects.

Previously, Ms. Barakzai served as a key leader shaping the Data Center functional and market business offerings as Director of Global Marketing at EYP Mission Critical Facilities, Inc and post acquisition, continuing her role at Hewlett Packard Enterprise. Under her leadership, EYP’s Strategic Business Development and Marketing Unit grew from less than five people to more than 100 and the establishment of Regional Marketing offices in NY, LA, DC, London and Dubai.

Her integrated management team of emerging technologists, social marketers, transformation drivers, and analytical powerhouses will help reshape the way you look at—and innovate— in mission critical centered programs. Palwasha brings her successful strategies and first-hand market insights to advance your firm’s entire business and marketing efforts for clients, employees, and potential investors.

“Ms. Barakzai is changing the conversation around communications, collaboration, engagement and measurement to solve our industries’ toughest marketing challenges. She is an extremely dedicated and loyal individual committed to helping you succeed. Her stellar industry reputation precedes her and is a tremendous asset to her client’s aspirations. Rock Solid!”Rick Einhorn, Partner EYP Mission Critical Facilities, Inc.

Palwasha holds a B.A. in International Business from Hofstra University School of Business and resides in New York and Michigan with her family.